3 Tips for Selling Your Own Antique Jewellery

Image by Austin Radcliffe

If the idea of selling your antique jewellery for the very first time gives you a headache, just imagine all there is that you don’t know. When it comes to selling antique jewellery in the modern age there are a number of caveats to keep in mind that can either make it easy –or difficult.

Of all of the antique jewellery selling tools in your toolbox, the internet is going to be one that could prove to be the most useful if you don’t have a public space to sell to physically sell your baubles. Selling jewellery online has been a trade that’s worked well for many individuals and retailers alike, with Kalmar Antiques being one really fine example of this; click here to visit the page.

There are a few antique jewellery buyers you can find in your local area. However, you have to be a clever seller to be able to find the best price for your items. That is why it is better to connect to reputable antique jewellery stores, like Kalmar Antiques, because you will have a better chance in transacting and negotiating the price for the jewellery. Additionally, you do not have to spend a lot of time hunting them down because you can just visit their website and contact them.

You will note that their website has incredibly vivid imagery, a diverse collection, and they make the shopping experience simple –and with a physical location, they leverage their website to draw a crowd to check their Sydney store to see their collection.

And that is only one great example to learn from –we explored the web and found other bits and bytes to create this list of jewellery selling tips. The purpose of this article is to help you sell your precious gems, baubles, family heirlooms, classic vintage antique jewellery and more in the digital era. Some of these tips are for both online and off, so we hope you find them useful!

Vintage Antique Jewellery Selling Tips for Beginners

1. How to Sell Jewellery via Online Auction Websites

When it comes to selling jewellery on sites like EBay, there are a number of tips we can give, so we’re compiling them all as our first “mega jewellery selling tip”.

• Sell to the Whole World; International buyers make up a larger portion of jewellery sales

• Study competition; Find the best of the best and analyse what they’re doing to be the best

• Use the “Buy it Now” button option for all of your items, move that inventory faster

• Words are as important as photos, if not more important; Luxury SEO means making your items easily found through search engines –and that means text based search

1. Antique Jewellery Merchandising Tips

Whether it is for online antique jewellery photos, or you are selling your wares in a physical space, how you present your jewellery is everything.

• Surfaces; choosing rich surfaces like wood, velvet or mirrored glass can emphasize features of each of your antique jewellery pieces to make them appear more attractive –so choose colours that do not clash

• Cleanliness; shiny bling sells, so make sure those pieces are well maintained and flawlessly polished and cleaned

1. Have it Appraised

Appraisals aren’t free, but they’re definitely worth their trouble in most cases. An appraisal –especially one that is in writing from a professional, certified by the GIA, can help increase your asking price. And conversely, it can also help you avoid losing integrity by trying to sell a piece for a ridiculous amount more than is acceptable.

These are just the tip of the iceberg, we could write a book on the subject. What do you think? Why not let us know in the comments?